TATTOO FUNNEL — META ADS + AI DM COPILOT

Turn tattoo ads into qualified DMs.

I build Meta Ads and an artist-trained AI intake copilot for tattoo studios: ads create demand, the copilot handles routine DM intake in your voice, and you step in for price, dates, deposits, design judgment, and final booking.

21 Day Tattoo: $1,235 in spend -> $12,700 booked value. Ternotattoo: deep qualifying DMs 13 -> 33 on flat weekly spend.

CASE FILE 01 / MONEY PROOF

21 Day Tattoo turned ad spend into booked value.

Spend to booked value

Ad spend

$1,235

Booked value

$12,700

10.3x

Return

139

DMs started

122

Replies

30

Bookings

21 Day Tattoo Studio, April-May campaign proof. Booked value reported from campaign follow-up; not a guarantee.

Read the case

THE LEAK

Your ads can work and your booking path can still leak.

A tattoo campaign does not fail only because of targeting. It fails when the person who DMs never becomes a clean, reviewable inquiry.

01

The client asks a vague question and disappears before intake is complete.

02

The artist is tattooing, traveling, or sleeping while the warm DM cools off.

03

The inbox fills with price/date questions before anyone knows the idea, size, placement, or references.

THE CLOSED LOOP

Demand, intake, handoff.

01 / AD

Meta creates the DM

City-specific Meta Ads push tattoo demand into Instagram DMs.

02 / INTAKE

AI collects the details

The copilot asks for idea, placement, size, references, timing, and context in the artist's approved voice.

03 / HANDOFF

Artist makes the call

The artist gets a clean summary and keeps control of quote, dates, deposit, medical questions, design judgment, and final booking.

See the full mechanism

SHORT DEMO

The copilot does intake, not tattoo decisions.

Reconstructed from real Ternotattoo DM patterns and bot rules. Client-identifying details changed.

Read the copilot case

HUMAN CONTROL

AI qualifies. The artist decides.

Collects idea, placement, size, references, and context.

Filters incomplete or weak leads before they eat the artist's time.

Does not give an exact quote, promise dates, take deposits, answer medical questions, approve designs, or book custom tattoos.

Alerts the artist when the conversation is ready for review.

FIT / NOT FIT

Built for artists with real work and a real booking process.

Best fit

  • You have strong tattoo work and want more qualified Instagram DMs.
  • You can spend $1k+/month on ads for at least 60 days.
  • You want AI help with intake, not AI making tattoo decisions.

Not a fit

  • You want one boost-post miracle.
  • You need guaranteed customer counts.
  • You want a bot to quote or book custom tattoos without review.

PROCESS

How a build starts.

  1. 01

    Funnel audit: Instagram, offer, booking path, current leak.

  2. 02

    Meta Ads and creative setup for DM demand.

  3. 03

    Copilot intake setup in the artist's approved voice.

  4. 04

    Reporting and handoff review.

Myroslav Karpuk

OPERATOR

Myroslav Karpuk, Portland OR.

I build and manage the funnel myself: ads, creative briefs, copilot rules, reporting, and handoff fixes. No account managers, no pods, no client portal.

About Myroslav

FAQ

Skeptical questions first.

Will AI book clients for me?

No. It handles routine intake and hands qualified conversations back to you. You keep control of price, dates, deposits, medical questions, design judgment, and final booking.

How much ad budget do I need?

Best fit is usually $1k+/month for at least 60 days so there is enough data to learn from.

Do you guarantee bookings?

No. Case results depend on city, portfolio, offer, response speed, booking process, and budget.

What happens after someone DMs?

The intake path collects idea, placement, size, references, timing, and context. Serious leads are summarized for artist review.

Can this use my voice?

Yes. The copilot is built from approved examples and rules. The artist controls what it can and cannot say.

Is this only for tattoo studios?

This page is focused on tattoo artists and studios. The offer is designed around Instagram DMs and custom tattoo intake.

START HERE

DM me for a tattoo funnel audit.

Send your Instagram and, if you have one, a screenshot of your last campaign. I will tell you whether the leak is demand, creative, DM speed, or handoff.

DM me for a funnel audit ->